Mad Men & Bad Men: What Happened When British Politics Met Advertising
From the moment Margaret Thatcher met the Saatchi brothers, elections campaigns would never be the same again. Suddenly, every…
From the moment Margaret Thatcher met the Saatchi brothers, elections campaigns would never be the same again. Suddenly, every…
The daily news plays a major role in the continuously changing mix of thoughts, feelings, and behavior that defines…
Des manifestants rémunérés ? Un groupe d’intérêt prétendument «citoyen», mais fondé et financé par une entreprise privée ? Une…
Esta obra abarca la totalidad de la vida de Adolfo Suárez y las distintas facetas de su trayectoria, desde…
At the end of the Cold War, we found ourselves living in a world with one superpower, the United…
From short, fat, bald John Adams’ wig-throwing tantrums during the 1800 election to Abraham Lincoln’s decision to grow a…
Recent research in the area of public opinion has focused most of its attention on the effect of the…
This book offers a comprehensive guide to political campaign communication using functional theory as a framework. An authoritative account…
The 2008 US presidential race saw the Internet placed at the heart of the Obama campaign strategy in a…
Biografía del que fue presidente del Gobierno de España entre 1976 y 1981, el primer presidente democrático tras la…