Categoría: Librería
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Discursos que inspiraron la historia
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en RetóricaLas palabras son armas poderosas. Pueden servir para inspirar o para exaltar, para proporcionar consuelo o generar confrontación, para conseguir la victoria o forzar la rendición. Y, con frecuencia, la mejor de las retóricas, en boca de los maestros de este arte, consigue exaltar al más insensible de los oyentes. En un espectro temporal que…
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Boss Rove: Inside Karl Rove’s Secret Kingdom of Power
The epic 2012 presidential contest between President Barack Obama and Republican candidate Mitt Romney represents the stunning comeback of GOP boss Karl Rove, the brilliant political operator whose scorched-earth partisanship infamously earned him the moniker «Bush’s Brain» and provoked some observers to label him as dangerous to American democracy. How, after leaving the Bush administration…
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The Social Basis of the Rational Citizen: How Political Communication in Social Networks Improves Civic Competence
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Social networking lies at the heart of a number of fascinating political questions and social concerns, including citizen competence, social movements, and voter mobilization. In The Social Basis of the Rational Citizen, Sean Richey provides an empirical analysis of the most important hypothesized effect of social network influence on politics: social cognition. [amazon_link asins=’073916631X’ template=’ProductAd’…
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Propaganda y Cine: una relación encubierta
Este es un trabajo que lleva inevitablemente a un viaje al pasado y a miles de acontecimientos que modificaron el curso de la historia. El cine es a la vez drama, espectáculo, industria, arte y también un medio de propaganda. Desde el momento en que se transformó en el arte masivo del siglo XX, se…
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Intimate Politics: Publicity, Privacy and the Personal Lives of Politicians in Media Saturated Democracies
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It is often remarked that politicians private lives are becoming a feature of political communication in many advanced industrial democracies. However, there have so far been no genuinely comparative studies examining the personalized nature of political communication. Intimate Politics provides for the first time a systematic comparative analysis of such developments in Australia, France, Germany,…
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Heligoland: Britain, Germany, and the Struggle for the North Sea
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On 18 April 1947, British forces set off the largest non-nuclear explosion in history. The target was a small island in the North Sea, thirty miles off the German coast, which for generations had stood as a symbol of Anglo-German conflict: Heligoland. A long tradition of rivalry was to come to an end here, in…
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Political Communication: A Critical Introduction
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en ManualesThis major international text introduces the key themes, issues and theoretical approaches in the field. A central concern is to put the politics back into the study of communication by posing key critical questions about power and ideology: what is being communicated, by whom, how, in whose interests, and with what effects and implications? [amazon_link…
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Cien años de grandes discursos
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en RetóricaUna selección de los treinta discursos más representativos de la historia de los últimos cien años. Unos textos que recogen los elementos más representativos del pensamiento político y social del mundo contemporáneo y que expresan los valores de la paz, la libertad, la dignidad, la seguridad y la búsqueda del bienestar que resultan indispensables para…
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The Architect: Karl Rove and the Master Plan for Absolute Power
President George W. Bush dubbed Karl Rove “The Architect” for his skill in creating an unprecedented campaign and fund-raising machine. But Rove’s ambitions have always been far more sweeping—to build a right-wing dynasty that can dominate American politics for decades. Rove’s master plan imagines a political system so controlled by Republicans that it is resisted…
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Communicator-In-Chief: How Barack Obama Used New Media Technology to Win the White House
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Communicator-in-Chief examines the role of new media technologies such as e-mail, Twitter, Facebook, MySpace, YouTube, blogs, video games, texting and the Internet in the historic 2008 presidential campaign. Politicians of the twenty-first century will use the Obama campaign’s new media technology strategy to not only communicate with the electorate, but also raise money and motivate…
