Beers&Politics

Autor: izquierdojv

  • Political Communication and Leadership: Mimetisation, Hugo Chavez and the construction of power and identity

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    The long-lasting hegemonic rule of President Hugo Chávez not only involved significant rearrangements in the control of political power in Venezuela but also shifts in the way its citizens constructed, connected and interacted with politics. In this book, Elena Block explores the political communication style developed by Chávez to transmit his ideologies and engage with…

  • Political Marketing in Canada

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    Political parties worldwide are using marketing tools such as targeting and segmentation to win elections. Are these strategies making politicians and governments more responsive to voters’ needs, or do they pose a threat to democracy? Through case studies that range from the resurrection of the Conservative Party to Tim Hortons as a political brand, this…

  • Usurpation de l’identité citoyenne dans l’espace public

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    Des manifestants rémunérés ? Un groupe d’intérêt prétendument «citoyen», mais fondé et financé par une entreprise privée ? Une lettre d’opinion, autogénérée à votre insu, portant votre signature ? Voilà des exemples d’astroturfing, une stratégie de communication dont la source réelle est occultée et qui prétend à tort être d’origine citoyenne. La parole citoyenne, symbolisant…

  • Political Communication in Canada: Meet the Press and Tweet the Rest

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    Changes in technology and media consumption are transforming the way people communicate about politics. Are they also changing the way politicians communicate to the public? Political Communication in Canada examines the way political parties, politicians, interest groups, the media, and citizens are using new tactics, tools, and channels to disseminate information. It also investigates the…

  • Political Campaigning in Referendums: Framing the Referendum Issue

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    This book reviews the research on campaigns and elections and investigates the effects of campaigning in referendums, drawing on panel survey data, media content data, focus groups, and interviews with journalists and campaign managers. The authors argue that the media coverage not only influences public perceptions of the campaign, the referendum issue and the party…

  • Populist Political Communication in Europe

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    In an increasing number of countries around the world, populist leaders, political parties and movements have gained prominence and influence, either by electoral successes on their own or by influencing other political parties and the national political discourse. While it is widely acknowledged that the media and the role of communication more broadly are key…

  • Political Communication in European Parliamentary Elections

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    Written by a leading team of internationally distinguished political communication scholars, this book offers the most comprehensive account on comparative political communication research in the context of European Parliamentary elections to date. Divided into four sections, experts begin by tracing the historical and political background of European Parliamentary elections, paying close attention to trends in…

  • How Significant is the Internet as a Medium of Political Communication

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    The 2008 US presidential race saw the Internet placed at the heart of the Obama campaign strategy in a way never seen before. This book will attempt to answer the question “how significant is the Internet as a medium of political communication” by analyzing the role of the Internet within the context of the established…

  • The Political Rhetoric and Oratory of Margaret Thatcher

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    This book examines the political oratory, rhetoric and persona of Margaret Thatcher as a means of understanding her justifications for ‘Thatcherism’. The main arenas for consideration are set piece speeches to conference, media engagements, and Parliamentary orations. Thatcher’s rhetorical style is analysed through the lens of the Aristotelian modes of persuasion (ethos, pathos, logos). Furthermore,…

  • The Political Brain: The Role of Emotion in Deciding the Fate of the Nation

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    The Political Brain is a groundbreaking investigation into how the mind works, how the brain works, and what this means for why candidates win and lose elections. Scientist and psychologist Drew Westen has explored a theory of the mind that differs substantially from the more dispassionate notions held by most cognitive psychologists, political scientists, and…